1The challengeF&F Autoservice is a complete automotive business in Poggio Nativo: multi-brand dealership, mechanical workshop, inspection center and car wash in a single facility. A company with a broad and diversified offer that needed a professional digital presence worthy of the structure and a strategy to generate qualified leads for new and used car sales.
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2The solution360-degree communication: development of the professional website in custom HTML (ffautoservice.com), full social management on Instagram, Facebook and TikTok with native content for each platform, and 3 Meta Ads campaigns running in parallel for automotive lead generation (BMW, Jaecoo, Omoda) with optimized contact forms. TikTok profile created from scratch with organic content — zero ad budget.
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3The results199 qualified leads generated from the 3 active car campaigns: 154 BMW leads at €1.07/lead, 32 Jaecoo leads at €5.25/lead, 13 Omoda leads at €12.92/lead — with a total spend of just €500. 200K+ views on Facebook and Instagram (+221% FB, +113% IG), Facebook viewers +314%. On TikTok over 150K organic views with a new profile (top video 32K views). Instagram reach +105% reaching 53K people.
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